No more doubts about the freshness of the products laying in your supermarket shelves.
Cannes Lions 2017 - 2 ShortLists - Content For User Engagement and Social Business
"SnapChat Fresh Stories Show U Supermarkets' Shoppers Where Fish Came From, Guarantee Freshness
For grocery shoppers who value “fresh,” there’s nothing fresher than a SnapChat story — after all, they’ve only got a shelf life of 24 hours before they expire. So using Snapchat to illustrate grocery products’ freshness was a bit of a stroke of genius on the part of France’s U supermarkets."